Frank Kern on Magic Bullet Products. Do You Have One?
One of the most freakin cool marketers on the planet is the one and only Frank Kern, that loveable long haired hippie surfer bum. In his State of the Internet Address 2012 Q1, where he deviously positions himself as president of the internet, highlights the critical importance of having a “magic bullet” product. Here’s a few quicks Kern quotes from his address:
And here is an undeniable fact, when you have something that’s truly amazing and excellent to offer to your community, when you put that product in front of the right market at the right time in their lives then selling becomes easy and use of the latest gizmo technology or use of the latest Jiu Jitsu type of marketing becomes completely unnecessary.
So the definition of a magic bullet in this context that I’m talking to you right now is a product so exceptionally good, your customers have an experience, which is almost magical in their eyes. I’ll say it again. A magic bullet is a product so exceptionally good that your customers have an experience from it, which is almost magical in their eyes.
So this is the type of stuff. In order for us to make 2012 exceptional, this is what we as a community need to focus on, creating products that are truly viewed as by our customers magic bullets, amazing, revolutionary, life-changing.
Do you have a “magic bullet” product to market? If not, then I’ve found a banging product we can JV with some of the biggest names in direct response, such as the two dudes who founded and own Guthy-Renker, the #1 direct response infomercial company with $1.8 billion in annual sales. And Steven Scott, who was behind the Total Gym with Chuck Norris (they sold $1.5 billion of it!!)
When you open a can of whoop-ass, Chuck Norris jumps out.
Chuck Norris’ tears cure cancer. Too bad he has never cried.
Well I’ll be honest, I didn’t create this product, it took someone way smarter than myself, and I’m no dummy either.
The props goes to Dr Herb Nagasawa, one of the world’s leading medicinal chemists, who’s other magic bullet is the new fast acting cyanide poisoning antidote. Hope I don’t ever fall into “the right market at the right time in their lives” for that one!!
Simply put this product is by far the most effective way to raise the levels of the most important compound that protects every cell in your body.
Our “customers have an experience from it, which is almost magical in their eyes”
Here’s one smoking hot example. The legendary boxer, Evander Holyfield, came out of retirement and get into peak shape to win his 5th heavy weight boxing world title. Check out the full scoop here (And that was on the older 1st generation product)
One of the ladies in my team gave a sample of the product to a good friend, he’d been suffering from a laundry list of chronic diseases and had tried EVERYTHING with no success. When the one week sample ran out he called her up said “where do I get some more of these drugs? I haven’t felt this good in ages!!”
There’s a internationally recognized medical doctor by the name of Dr Don Colbert. He’s a personal doctor for the rich and famous people, a best selling author with millions of books sold and more. He’s seen so many magical experiences that paired with the science behind it, he calls it “The most powerful anti-again, anti-oxidant, anti-inflammatory and detoxifying nutraceutical there is”
Just yesterday my uncle called me out of the blue. I don’t get to see him very often but he had jumped on facebook and looked through my profile and found the Max info. He’d spent 2 hours looking through it and was super keen to try the Cellgevity. That’s how freakin cool this product and technology is, I get people chasing me for it!
In true Frank Kern style to recap.
Here’s what I’ve got for you – the most powerful anti-aging, anti-inflammatory, anti-oxidant and detoxifying nutraceutical in the world. With all the world records athletes are settings on it you’d think it would be illegal!
Here’s what it will do for you – give you more energy, reduce aches and pains, reduce recovery times from exercise, increase performance and endurance, detoxify your body, improve mental clarity, improve sleep and put money in your pocket
Here’s what I want you to do next:
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